2020 National Design Awards
Advertising Campaign
Cooper Hewitt, Smithsonian Design Museum annually hosts both an awards gala and a month-long traveling education program to recognize and celebrate innovators in design. With in-person events canceled for the foreseeable future, Cooper Hewitt hosted its first-ever virtual 2020 National Design Awards and digital National Design Month celebrations for everyone to enjoy at home.
Over the course of two months, I worked with Ann Sunwoo, Cooper Hewitt’s Graphic Designer, to develop animated versions of her NDA:NDM designs for use in web advertising, social media, and e-mail marketing campaigns, along with Instagram-specific NDA winner features.
A short teaser-trailer for Cooper Hewitt's National Design Month.
WEB ADVERTISEMENTS
A sample of web advertisement animations for both the NDA virtual gala and the NDM education programs, respectively.